Cross-channel campaign launch of Baccarat and the City of Beverly Hills partnership, sponsored by GEARYS. As seen in print and digital in the Los Angeles Times, Beverly Hills Courier Role, and social media channels. Role: Copywriter

“GEARYS Beverly Hills and Baccarat invite you to a night come to life on Rodeo Drive for the 2014 Beverly Hills Holiday Lighting Ceremony. See the iconic street illuminated like never before with 16 Baccarat crystal chandeliers, 42 iridescent palm trees, and 150,000 lights in a backdrop of confetti snow and fireworks. While on display through January 1, 2015, take a picture beneath the chandeliers with #gearysbaccarat and you could win a 2014 Baccarat Holiday Ornament (valued at $125). For more information about the event or purchasing a chandelier, visit GEARYS.com”